Secondeffort – Search Engine Optimization Home
Southwest Florida’s SEO and internet marketing firm SecondEffort has operated since 2000, founded by Jim Phillips and located in the Sarasota to Fort Myers corridor. The company serves clients across the United States as well as international markets including New Zealand and Panama, working with businesses seeking first-page Google rankings through organic and answer engine strategies.
Core services include search engine optimization, Answer Engine Optimization (AEO), and Google My Business management. SEO work covers on-page optimization, link building, and keyword-targeted content creation to generate qualified organic traffic. Search Engine Marketing services encompass targeted lead capture and email campaign management. Local listing management includes Google Local optimization, review solicitation programs, and reputation management systems designed to build and maintain business credibility in local search results.
SecondEffort holds AEO Certification, which distinguishes the firm’s capabilities in optimizing for direct answer results in AI-driven and voice search environments. The company is also accredited through DesignRush and Alignable. Founder Jim Phillips personally leads client engagements, emphasizing “advanced Optimization techniques” and hands-on involvement across each project.
A complimentary twenty-minute consultation is offered at no obligation to prospective clients. Contact is available by phone at 941-426-4100 or through the website contact form. The firm positions itself as a boutique specialist serving national and international clientele from its Southwest Florida base.